This category recognises excellence in marketing by an ADIA member that has launched a successful marketing campaign or project. Note: The ADIA accepts a wide definition of marketing and submissions can relate to a specific product or whole-of-business campaign, rebrand, launch or anything else designed to drive changes in customer or public behaviour.
What does this award recognise?
Who can enter this award?
Open to all ADIA members that:
- Meet the above conditions
- Launched the marketing campaign between 1 July 2021 and 30 June 2022
- Can provide proof of success and target segment impact.
- Have not entered this category previously for this campaign.