ADIA is the peak business organisation representing manufacturers and suppliers of dental products. Our vision is for an industry that empowers oral health professionals to advance the health and wellbeing of all Australians...................... — ADIA Strategic Plan


ADIA’s Respected Chief Executive Officer To Move On

ADIA’s Respected Chief Executive Officer To Move On

20th Sep 18

Summary —

The Australian Dental Industry Association (ADIA) has announced that after more than eight years in the role, Troy Williams will leave as Chief Executive Officer in late 2018.  According to ADIA National President, Mr Phil Jolly, both ADIA and the dental industry are better for Mr Williams’ service.

Key Issues For The Dental Industry —

The role of ADIA Chief Executive Officer is pivotal to the Association’s ability to deliver the services that allow the members to grow, create jobs and operate sustainably.  Since 2010 the position has been held by Troy Williams who will be departing in late 2018.

“Troy’s contribution has been significant and his legacy will be enduring.  Today ADIA is stronger and more effective in supporting our members than at any time in its history,” Mr Jolly said.

Mr Williams championed the transformation of ADIA’s legal structure to a company limited by guarantee, putting in place the governance arrangements to properly manage ADIA’s sustained growth.  Since his appointment, the number of ADIA member businesses has grown by more than 50%

ADIA’s strong financial position stems from Mr Williams’ formidable budgeting skills and support to the Board in developing long-term financial plans.  This included the sale of ADIA’s old building and purchase of new office space in a transaction that achieved a substantial financial windfall and delivered better meeting spaces for members.  ADIA’s strong balance sheet, and the returns it generates, results in member services being delivered at a lower cost than would otherwise be the case.

It is perhaps in the policy advocacy area that Mr Williams’ contributions will be remembered over time.

“Many will see Mr Williams’ most significant contribution as having positioned ADIA as a respected leader in the national policy debate, particularly concerning matters of medical device regulation.  That ADIA is now called upon frequently by parliamentarians and departmental stakeholders to contribute to policy formulation is an outcome that Mr Williams can rightly claim credit for,” Mr Jolly said.

During Mr Williams’ tenure ADIA has taken a lead role in securing reforms to how dental products are regulated in Australia.  Legislative amendments to improve market approval for innovative new dental products were secured in addition to enhancing the way illegal imports are dealt with by the Therapeutic Goods Administration (TGA).

Since Mr Williams’ appointment the ADX Sydney dental exhibition secured its status as Australia’s premier dental event.  It’s Australia’s largest healthcare trade show and under Mr Williams’ guidance the exhibition grew by around 30% in size and some 70% more dentists now attend. Significantly, ADX Sydney has been augmented by a continuing professional development program offered by professional associations representing dentists and allied oral healthcare professional, something thought impossible a decade ago.  Under Mr Williams’ guidance regional trade shows in Adelaide, Brisbane and Perth were inaugurated.

ADIA was named 2017 Association Of The Year under Mr Williams' leadership, recognised for its demonstrated ability to influence government decision making, deliver world-class exhibitions and publish meaningful market intelligence.

“On behalf of the ADIA Board and members I can say we’re sad that Troy is leaving and that we’re extremely thankful for his contribution.  He leaves with our best wishes as he takes on a new role that’s a significant step in his career,” Mr Jolly said.

The final opportunity for the ADIA membership will be the series of ADIA State Branch Christmas functions to be held in December this year.

ADIA has engaged recruitment firm Salt & Shein begin a national search for a replacement.

Further Information —

To keep up to date with the latest market statistics subscribe to the Twitter feed @AusDental or follow us on Facebook at Alternatively, you can contact the Association via email at or by telephone on 1300 943 094.

Currency Of Information & Disclaimer —

This update was issued on 20 September 2018 and please note that changes in circumstances after the publication of material or information may impact upon its accuracy and also change regulatory compliance obligations. The statements, regulatory and technical information contained herein are believed to be accurate and are provided for information purposes only. Readers are responsible for assessing its relevance and verifying the accuracy of the content. To the fullest extent permitted by law, ADIA will not be liable for any loss, damage, cost or expense incurred in relation to or arising as a result of relying on the information presented here. 

This publication is available for your use under a Creative Commons Attribution 3.0 Australia licence, with the exception of the ADIA logo, images and where stated.



Dental Industry News